// setup · google ads · search advertising
Appear right when a prospect types what you sell
Google Ads setup with a correct campaign structure and precise conversion tracking — so you know which ads produce results, not just spend the budget.
starting tier
Company Profile
starting price
From IDR 1.5M
duration
1-week setup
category
setup
SEO takes months to make your website appear in Google search. Google Ads gives you that position today — a campaign set up in the morning can bring clicks by the evening. But that's also where the danger lies. Google Ads is a tap that flows money fast, and if the setup is wrong, that money flows to the wrong place: clicks from people with no intent to buy, ads appearing for irrelevant searches, the budget exhausted without you knowing whether anyone actually reached out. Many businesses try Google Ads themselves, burn through millions in two weeks, then conclude 'Google Ads isn't a fit for my business' — when what isn't a fit is the setup. We set up Google Ads with a correct structure from the foundation: an organized campaign, on-target keywords, a negative keyword list to filter out junk clicks, and — the most often forgotten — precise conversion tracking. Because without knowing which click leads to a real prospect, you're not advertising; you're guessing.
// why this matters
Context & rationale.
What makes Google Ads different from almost every other form of advertising is intent. When someone types 'AC repair service madiun' into Google, they're not casually scrolling — they have a problem and are seeking a solution, now. The ad that appears at that moment captures a person at the peak of readiness to buy. That's why Google Ads, done right, can produce quality prospects faster than any other channel. But 'done right' is a heavy condition. Google Ads has many ways to quietly waste your money. Without a negative keyword list, your 'website design service' ad also appears for the search 'how to make a free website' — clicks from people who actually don't want to pay anyone. Without a tidy campaign structure, the ad and the landing page don't connect, the quality score drops, and you pay more per click than competitors. But the biggest mistake — the most common — is not installing conversion tracking. Without it, the Google dashboard only shows clicks and cost, not results. You know you spent three million, know you got 200 clicks, but don't know how many actually filled a form or called. You're flying without instruments. Precise conversion tracking turns Google Ads from an unclear expense into a measurable investment — you can see which keywords produce customers and which just burn the budget, then shift the money to what works.
// what you get
Full deliverables.
// our process
How we work.
01
Research & Strategy
We research the keywords intent-driven buyers use, study competitors, and determine the campaign structure plus a realistic budget for your market & location.
02
Build the Campaign
We compose the campaign: organized ad groups, ad copy relevant to the landing page, negative keywords, location & schedule targeting. The foundation that determines cost efficiency.
03
Set Up Conversion Tracking
The most crucial part: we install conversion tracking for every important action — form fill, phone click, WhatsApp click — and test it so every conversion is genuinely recorded.
04
Launch & Handover
The campaign is launched. We monitor the early days to ensure there are no anomalies, then provide a guide to reading the dashboard. You hold full control of the account.
// technical approach
How it works under the hood.
Our Google Ads setup stands on one conviction: advertising that isn't measured is advertising that isn't controlled. So before discussing ad copy or budget, we make sure one thing is installed correctly — conversion tracking. We configure the Google Tag and event tracking for every action that matters to your business: a form submitted, a phone button clicked, a WhatsApp button pressed. Then we test each conversion until it's proven to be recorded. With proper tracking, every rupiah of ad spend can be traced to its result. For the campaign structure, our principle is relevance: keywords, ad copy, and the landing page must speak the same thing. When all three connect, Google gives a high quality score, and a high quality score means you pay less per click than competitors for the same position. We also build a negative keyword list from the start — filtering out searches like 'free', 'jobs', 'do it yourself' that bring clicks with no intent to buy. On the type of campaign, we don't automatically pick the newest; a well-structured Search campaign is often the most efficient for a local service business, while Performance Max suits certain scenarios. We choose based on your business, not the trend. And one thing we hold to: the Google Ads account is yours. We set it up in an account under your name, so whatever happens going forward, the control and the data stay in your hands.
// perfect for
Ideal if you...
- Businesses that need prospects fast and can't wait months for SEO
- Local services wanting to appear when people search for a service in their city
- Businesses that tried Google Ads themselves & felt the budget was wasteful
- Those with a clear offer & a landing page ready to receive traffic
- Businesses wanting to know for sure which ads produce results, not guess
// not a fit for
Maybe not you if...
- ×Businesses without a decent landing page — ad traffic will be wasted
- ×Those whose ad budget is too small for a highly competitive market
- ×Businesses whose product isn't clear yet or whose price isn't set
// real example
Fast Septic Tank Pumping Service — Semarang
This septic-tank pumping service in Semarang once tried Google Ads themselves for a month, spent almost four million, and felt they got nothing. When we audited the account, the problem was clear: there was no conversion tracking at all, so they didn't know which click led to a call. The ads also appeared for the search 'how to pump a septic tank yourself' because there were no negative keywords. We overhauled it: a tidy local campaign structure, negative keywords, and precise phone-click tracking. In the first month after the fix, they could finally see exactly which keywords brought in calls.
outcome
Cost per incoming call down 58%, finally know which keywords produce results
Real work
Examples relevant to Google Ads Setup.
Anonymized previews of real client projects — same structure and features, disguised branding.

Food & Beverage SMB Landing Page
Storefront photo hero, visual menu, sticky WhatsApp button, warm testimonials.
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SaaS Product Landing Page
Animated hero, feature grid, pricing table, demo CTA, customer logos.
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Personal Brand Landing Page
Portrait hero + strong tagline, social proof, Calendly booking, newsletter capture.
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// faq · google ads setup
Common questions.
What's the difference between Google Ads and SEO?
Does the IDR 1.5M include the ad budget?
Why was my Google Ads wasteful without results before?
What is conversion tracking & why does it matter?
Who holds the Google Ads account?
Does Webiti also manage the campaign after setup?
// related services
See also.
Meta Ads Setup (FB/IG)
Set up Facebook & Instagram ads with the Pixel, Conversions API, and audience segmentation.
🎯Landing Page
A professional single page focused on conversion. Perfect for promos, product launches, or ad campaigns.
📈CRO (Conversion Rate Optimization)
User research plus structured A/B-tested hypotheses to lift your conversion rate.
// industries that often use this service
Great for industries.
// ready to start?
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